Carl French

Carl French

Director & Specialist Advisor At Replico Ltd And Editor In Chief At The Endless Bookcase

At Replico our strapline is “We make more of your business” because the idea is to help businesses exploit the resources they have more effectively and, in particular, through growth by replication.

I give hands on help and guidance to enable businesses and individuals to productise and replicate their expertise; effectively creating an additional channel to market for their know-how.

I achieve this by applying specialist methods in order to franchises or license products and services, and on a much smaller scale by publishing e-Books.

Are you selling your time when you could be selling your expertise? There are only so many hours in the working day and there is a limit to how much clients are willing or able to pay by the hour however good you are. There is no limit to how many copies of your expertise you might sell though.

I’ve acted as a specialist advisor to a series of top 100 PLCs and over 300 SMEs. I am an acknowledged expert on how to capture an individual’s know-how into formats that make it easy to replicate to achieve business growth. After applying my methods clients regularly see immediate and major increases revenue, profits and market share. For example, one ailing retail chain use my redesigned training to achieve a 60% increase in revenue within a year. Another client used my methods to become the leading brand in their sector in Scandinavia.

I am passionate about preventing the loss of expertise locked inside people’s heads and instead, properly exploiting it. I am equally passionate about eradicating the dreadful waste of time and talent that results from the continued and widespread use of very outdated and highly inefficient methods of process capture and training.

I am a Chartered Engineer, a Fellow of the British Computer Society (FBCS), and a Fellow of the Institute of Mathematics and its application (FIMA). I’m also a best-selling author.

I enjoy getting away from it all, especially walking and overseas travel. I have an interest in learning languages, with Spanish being my focus in recent years.


M: 07973 625 290 T: 0845 5820 144

E: carlfrench@replico.biz

E: carlfrench@theendlessbookcase.com

W: www.replico.biz

W: www.theendlessbookcase.com

W: www.carlfrench.co.uk

tw: @TheReplicoCo @endlessbookcase @carlfrench

YouTube: CarlFrench Endlessbookcase